Turkey to Hit Close to 30 Million Tourists Target for 2010

Posted on 07 January 2010

Turkish tourism and culture minister Ertuğrul Günay has said that if Turkey doesn’t hit its target for 30 million tourists in 2010 it will stagger it.

No of course he didn’t really say that, but he did say that Turkey will receive close to 30million tourists this year.

“I think we have the ability to host at least 28 million to 29 million tourists this year,” Günay said in an exclusive interview with the Anatolia news agency. That goal could be attained if the positive environment and recovery continues around the world, he said.

Turkey received over 26 million tourists in the first 11 months of 2009. This is obviously shorter than the 28.5 million received the year before, but in a world where tourism declined massively it is a very strong figure, and a bright sign for things to come. The Mediterranean region was most popular in 2009.

Günay also said that the plan was to change Turkey’s perception in the all-inclusive system as a destination for cheap holidays, so that the country can increase income per capita in the industry by attracting tourists with more cash to spend.

This means promoting culture and conference tourism as well as continuing the expansion of golf tourism to Turkey and really highlighting Turkey’s underestimated ski-resorts.

In other news Germany’s Foreign Minister Guido Westerwelle has said that Germany will not block Turkey’s EU bid but has urged Turkey to continue its progress with the necessary reform. This could prove to be very important in the near and distant future.

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