Posted on 14 February 2011
Hilton Hotels want more room.
Hilton Hotels Corporation plans to develop 15 properties in Turkey over the next five years.
A total of 2,500 rooms will make up the development programme following the signing of a Letter of Understanding (LOU) for a strategic development agreement with local company Amplio to develop the 15 hotels in regional locations across Turkey.
Hilton recently named Turkey as one of its key development markets, joining Russia, the UK & Ireland, Italy, the Iberian Peninsula, Germany and Poland as “core strategic areas” for the introduction of hotels in Europe.
Hilton Hotels Europe president Wolfgang Neumann said: “These critical alliances across Europe reinforce our position as the premier global hotel company and underline our strategy to sign multi-unit deals in key growth markets, such as Turkey.
“The size of this anticipated agreement is indicative of the huge potential that exists to develop the hotel sector further across Turkey.
TRAVEL MOLE 10 October 2007 (Abridged)