Posted on 14 February 2011
More than 1.2 million tourists from Britain visit Turkey in 2008 and is expected to double in 2009
The falling pound and depressed household income drive more British holidaymakers outside eurozone, triggering an increase by 32 percent in the number of people booking a summer holiday in Turkey.
The falling value of the pound against the euro is forcing many British tourists to soak up the sunshine in Egypt and Turkey rather than Spain and Greece, according to a survey by the Foreign Office and the Association of British Travel Agents (ABTA), the Guardian reported on Saturday.
A survey by found that the number of people booking a summer holiday in Egypt was up 38 percent and Turkey was up 32 percent, even as traditional holiday spots such as Spain remained “stable”.
The number of people booking holidays to Turkey reached 2 million, while 1 million people bought packages to Egypt, according to ABTA. This is still well short of the 12 million people who go to Spain every year, but the numbers have been growing steadily, the survey showed.
An ABTA spokesman said the immediate cause has been the effect of the credit crunch on disposable incomes in the UK and the falling value of the pound against the euro, the Guardian added.
Holiday living costs have narrowed, too. The price of a typical shopping basket of holiday items bought in Turkey was £44.91 ($65.49) in 2007. However, this year the cost for the same items had risen to £63.19 ($92.15), compared to £64.41 ($93.93) in Spain.
“Turkey and Egypt have been popular in recent years as they are perceived to offer better value for money. But increased demand has resulted in higher prices and holidaymakers need to look more closely if they want a genuine bargain,” Trevor Davies, head of retail distribution at Co-operative Travel, was quoted as saying by Daily Mail.
Hurriyet Daily News Online 27 December 2008