Posted on 24 June 2011
In the first quarter of 2011 Turkey received 4.4 million tourists, an increase of 18.9% on the 3.7 million visitors received in the first quarter of 2010 according to the latest data from Turkstat. The strongest increase was recorded in March this year, the 1.8 million visitors a growth of 20% year on year, and of 38.4% month on month.
Turkstat has so far only released data on the first quarter. However a report earlier in the year from the Turkish tourism ministry showed that the growth accelerated into April. According to the report Turkey welcomed 6 million visitors in the first 4 months of this year, which was a growth of 21.9% compared to last year.
The ministry is determined to fuel this growth. Earlier this month it announced an additional budget of $96.8 million for the promotion of Turkish tourism, with the target of bringing in a total of 31 million visitors this year.
At the time Turkish tourism chief Tayfun Senerkul told the Hurriyet daily news that the promotions would boost Turkey’s profile: “Through various TV commercials, advertisements on billboards and Internet banners, we aim to gain a bigger share of the [world] tourist [market].”